Barking Shelby Communications

Take a look: collateral.

Paul teamed with a graphic designer to create these pieces while a full-time employee of Pearson Digital Learning.

	Select image to view pdf.

Goal: Be strong. The Pearson Digital Learning collateral strategy that really gave a strong message and reinforced the brand. In a marketplace of increasingly complex solutions, this first piece created for Pearson Digital Learning was formulated to communicate—clearly and simply—what the business’ products are and how they work together to help maximize student achievement.	1.5 MB

Pearson also needed a stronger way to position themselves as a solutions partner to potential customers—not just technology provider. The second piece not only strengthens their position as a partner, but also clarifies the professional services that the business provides.	2.7 MB